| Demographics |
% Comp |
Index |
| Male |
71 |
146 |
| Male 25 - 54 |
50 |
186 |
| Male 35+ |
53 |
191 |
| College Graduate |
46 |
249 |
| HHI $100k - 149k |
21 |
170 |
| HHI $150k+ |
10 |
205 |
| |
| Investment Profile |
|
| Portfolio: $500,000+ |
8.6 |
174 |
| Portfolio: $1,00,000+ |
3.3 |
165 |
| Owned Shares of Stock |
45.2 |
241 |
| Any Online or Offline Brokerage Firm |
78.2 |
163 |
| Other Discount Brokerage Firm Purchase Transacted |
6.9 |
269 |
| Online (last 6 mos) |
|
| Mutual Funds - Stock |
7.2 |
345 |
| Stocks |
19.6 |
423 |
| Any Online Investment Transaction (last 6 mos) |
22.3 |
346 |
| Job Level |
|
| Corporate Senior Managment |
8.2 |
361 |
| C-Level Executives |
7.3 |
156 |
| |
| Business Decision Makers or Influencer |
|
| Business Consulting Services |
12.6 |
234 |
| Financial Services |
12.9 |
214 |
| ASPs/Internet Access Services/Website Hosting Services |
14.9 |
210 |
| |
|
|
| Job Industry |
|
| Finance/Banking |
11.1 |
466 |
| Telecommunications |
5.4 |
382 |
| Computer-Any |
8.6 |
292 |
| |
|
|